Brand Builders Are Obsessed With 'Christoph' Right Now — Here's Why That Makes Total Sense
Something quietly seismic happened in American marketing circles in 2024: the name 'Christoph' stopped being just a name. From Fortune 500 boardrooms to scrappy startup pitch decks, brands started borrowing the cultural weight of Christoph to signal one thing above all else — that they could be trusted. We dug into how it happened, who's doing it, and whether it's got any staying power.